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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">mgimoconcept</journal-id><journal-title-group><journal-title xml:lang="ru">Концепт: философия, религия, культура</journal-title><trans-title-group xml:lang="en"><trans-title>Concept: philosophy, religion, culture</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2541-8831</issn><issn pub-type="epub">2619-0540</issn><publisher><publisher-name>МГИМО</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.24833/2541-8831-2018-2-6-61-73</article-id><article-id custom-type="elpub" pub-id-type="custom">mgimoconcept-7</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>РЕЛИГИОВЕДЕНИЕ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>RELIGIOUS STUDIES</subject></subj-group></article-categories><title-group><article-title>ВНЕШНИЙ ОБЛИК ПРАВОСЛАВНОГО В КОНТЕКСТЕ РЕЛИГИОЗНОЙ ИДЕНТИЧНОСТИ (ОДИН ИССЛЕДОВАТЕЛЬСКИЙ КЕЙС)</article-title><trans-title-group xml:lang="en"><trans-title>THE APPEARANCE OF RUSSIAN BELIEVERS IN THE CONTEXT OF RELIGIOUS IDENTITY (ONE RESEARCH CASE)</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Рязанова</surname><given-names>С. В.</given-names></name><name name-style="western" xml:lang="en"><surname>Ryazanova</surname><given-names>S. V.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Рязанова Светлана Владимировна – д.филос.н., доцент, ведущий научный сотрудник, отдел по исследованию политических институтов и процессов</p><p>614000, Пермь, ул. Ленина 13а</p><p>Сфера научных интересов - современная религиозность, религиозная мифология, история религий</p></bio><bio xml:lang="en"><p>Svetlana V. Ryazanova – Doctorof Sciences (Philosophy), docent, Leading Researcher of Department of Researching of Political Institutes and Processes</p><p>614000, Perm, Lenina str., 13а</p><p>Sphere of Scientific Interests – Contemporary religiosity, contemporary mythology, history of religion</p></bio><email xlink:type="simple">svet-ryazanova@yandex.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru">Уральское отделение РАН, Пермский федеральный исследовательский центр<country>Россия</country></aff><aff xml:lang="en">Perm Federal Research Center of Ural Division of Russian Academy of Sciences<country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2018</year></pub-date><pub-date pub-type="epub"><day>30</day><month>06</month><year>2018</year></pub-date><volume>0</volume><issue>2</issue><fpage>61</fpage><lpage>73</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Рязанова С.В., 2018</copyright-statement><copyright-year>2018</copyright-year><copyright-holder xml:lang="ru">Рязанова С.В.</copyright-holder><copyright-holder xml:lang="en">Ryazanova S.V.</copyright-holder><license license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://concept.mgimo.ru/jour/article/view/7">https://concept.mgimo.ru/jour/article/view/7</self-uri><abstract><p>Настоящее исследование посвящено представлениям о внешнем виде верующих как одного из способов формирования религиозного самосознания. В понятие внешнего вида включаются одежда и атрибуты, связанные с изменением облика человека. В качестве отправного положения выступает утверждение об отсутствии точных канонических указаний по поводу особенностей внешности верующих, что вызывает процесс индивидуального нормотворчества в религиозном сообществе.</p><p>В ходе создания набора норм внешнего вида для православного мирянина включаются как механизм рационального дискурса, так и логика мифогенеза. Содержательная специфика представлений об образе верующего определяется также региональными традициями, возрастным и образовательным цензом, особенностями жизненного пути индивида. В качестве кейса для определения тенденций конструирования идеального облика верующего выбрано православное сообщество Прикамья. В качестве респондентов были выбраны верующие, сигнализирующие о своей религиозности путём участия в коллективной религиозной деятельности. Поставленные вопросы касались требований к внешнему виду прихожанина, использованию декоративных средств, без указания на то, в каких сферах общественной жизни должен быть реализован дресс-код.</p></abstract><trans-abstract xml:lang="en"><p>The research is devoted to ideas of believers’ appearance as one of the ways of religious consciousness formation. The concept of appearance includes clothes and attributes connected with the change of personal shape. The statement about a lack of exact initial ideas concerning the features of believer’s appearance acts as a starting point for the process of individual rule-making in religious community. The set of standards of appearance for the orthodox layman is defined by the rational discourse and logic of a mythogenesis. The specific content of ideas of a believer’s image is also defined by regional traditions, age and educational qualification, features of the person lifestyle. The orthodox community of Prikamye is chosen as a case for determining the tendencies to design an ideal believer image. The believers indicating their own religiosity participating in collective religious activities have been chosen as respondents. Raised issues concerned the requirements to the parishioner appearance, using of decorative means without indicating the spheres of public life the dress-code should be realized. The research has shown three groups of believers depending on their relation to questions of appearance. Conservative parishioners insist on observance of a set of norms founded on their own life experience, tradition or popular mythological ideas and patterns. Liberal group is inclined to divide religious and secular spheres, rationally proving the norms accepted by them and displacing requirements to appearance only in the situations connected with collective religious activity. Supporters of full freedom of choice in the question of appearance don’t connect the religiosity with clothes and cosmetics, linking it just to spiritual improvement. For all groups the appearance becomes not only a behavioral norm, but also a marker of participation in community, the indicator of allocation of brothers in faith, reminiscence of tradition and religious language for those who don’t know the language of canons and dogmas.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>Православие</kwd><kwd>сообщество верующих</kwd><kwd>религиозные нормы</kwd><kwd>внешний вид</kwd><kwd>мифотворчество</kwd><kwd>индивидуальная религиозность</kwd></kwd-group><kwd-group xml:lang="en"><kwd>Orthodoxy</kwd><kwd>community of believers</kwd><kwd>religious norms</kwd><kwd>appearance</kwd><kwd>formation of myths</kwd><kwd>individual religiosity</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Агаджанян А., Русселе К. Как и зачем изучать современные религиозные практики // Религиозные практики в современной России. М.: Новое издательство, 2006. 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